How to Outsource WordPress Development
- Created: Mar 13, 2024
- 11 min
Are you thinking about creating a WordPress website for your business? That is a reasonable choice. According to WordPress statistics, WordPress is used by 43.2% of all websites. Also, serving 36.28% of the top 1 million websites, this CRM now powers almost half of web pages out there.
When you start making your first WP website, it might seem easy. Tools like Elementor make it look like you can create a page in no time!
But if you need a more complicated design, what do you do? Your business site should show your brand and message accurately, so using a template is not a good idea. This is when WordPress outsourcing comes in handy.
Read on as we explore the exact cases when you might need to reach out to IT outsourcing companies and what are the benefits and potential hidden costs of WordPress outsourcing.
Not sure if you need a website for your business? Learn why it’s often a powerful investment.
Transform your ideas into reality with top-tier WordPress developers.
5 Reasons to Outsource WordPress Development
WordPress has been the fastest-growing content management system for 12 years. If you need a WordPress website, involving your in-house team might seem reasonable. However, if your internal IT team isn’t trained in WordPress, you’re wasting time.
Developing WordPress solutions and creating WordPress themes requires more than just coding. Your developers need to know everything about plugins and layouts in WordPress. They might be skillful specialists and fast learners, but it will still require time and effort to master this development field.
Hiring a team that’s already trained is better than training your employees. Without the right WordPress experience, making themes is really hard and takes time away from other important IT jobs.
If you want your website to be unique and work well, hiring someone who knows what they’re doing is best.
Below, we’ve listed five compelling reasons to consider IT outsourcing.
You can check out our guide on what is IT outsourcing before diving into these reasons.
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Save time and money
Outsourcing website development to a WordPress development company can save both time and money, especially if you’re not an expert. You can delegate the hard work to a skilled development team and focus on enhancing your online presence.
Of course, you might consider hiring new people instead of outsourcing. But it will not save you time and can also mead overhead costs. You have to pay for hiring, training, and new equipment. It’s much easier and cheaper to hire developers from outside. Read more about in-house vs outsourcing development services.
Our point is that the sooner your website goes live, the better it is for your business. Many people shop online nowadays and even more use the internet regularly. So, it’s important to quickly get your company’s name out there for business growth. Waiting for months to launch your site would cost you a lot of missed opportunities.
In this chart, Henrico Dolfing, an executive consultant, shows how important it is to enter the market at the right time.
Let’s imagine you’re launching a marketplace and need to build a WordPress website. If you choose to take care of everything yourself instead of hiring dedicated specialists, it will take longer than you expected. To evaluate the potential cost of delay for launching a marketplace, we can use a formula:
Cost of Delay = (Potential Revenue Loss + Competitive Disadvantage Cost + Brand Reputation Cost + Increased Development Costs + Opportunity Costs)
Planning revenue projections? Try our handy ARR calculator to get started.
As you see, involving outside developers is cheaper than other options in the long run.
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Gain expert assistance
Whether you run a small company or a digital agency, your internal staff might find it easier to manage their workload with outside assistance.
With their vast experience in managing WordPress development projects, outsourcing businesses may offer professional support when required.
While inflation is the main problem, many business leaders highlight that talent shortages are the second biggest barrier to their business strategy.
Therefore, it is not feasible to exclude outsourcing as an additional source of knowledge.
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Get custom functionalities
There are situations where pre-existing WordPress plugins fall short of specifications.
If you lack team members with WordPress plugin development experience within your organization, outsourcing WordPress development is a great option.
Working together with an outsourcing partner, you can develop unique features that are suited to your requirements.
Discover why custom WordPress website development is a popular choice for businesses seeking customization and control.
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Ensure website maintenance
WordPress site maintenance can be difficult without technical know-how.
Teams that specialize in outsourcing can take care of regular maintenance duties to keep your website current and safe.
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Receive business growth support
Even the best WordPress theme developers cannot create your custom template if you don’t know what you want.
As your business expands, you may need to migrate websites to more capable hosting services. Hiring an outsourcing company ensures a smooth migration process, allowing you to focus on growth.
Keep those benefits in mind when deciding whether or not you need to delegate all the tech parts to specialists.
Selecting the right hosting solution is key to your SaaS success. Learn about the best options in our guide to hosting for SaaS.
Now, what exactly do we mean by the “tech parts”? Let’s unwrap.
Transform your ideas into reality with our top-tier web developers.
What Types of WordPress Development Work Can You Outsource?
Here are some WordPress development activities that you can outsource:
- Custom WordPress plugin deve
- lopment
- A custom theme for a unique website design
- Landing page optimization to get more conversions
- Website migration to a different hosting provider
- User experience audit to improve your website’s problematic areas
- Technical search engine optimization (SEO)
Of course, there may be more or less tasks that a WordPress development agency can do, depending on their expertise. If you have a limited budget, we suggest only outsourcing the tasks your in-house development team needs more help with.
Now that you know all about the benefits and potential activities you can outsource, it is time to find a reliable partner. Here are a few simple steps to help you out.
6 Steps of WordPress Development Outsourcing
When outsourcing WordPress development, follow these recommendations to ensure a successful collaboration.
For more insights, feel free to check out our article about choosing the best web development company.
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Project Scope and Requirements
The first step to outsourcing is understanding the business and technical goals. If you do not have a clear idea, sit down with a consultant or a subject matter expert to help them understand your vision.
They advise you accordingly and tweak their plan to best suit your vision. This way, you can better approach WordPress project development with the outsourcing provider.
Clearly outline your project’s goals, features, and functionalities. Identify what you need from the WordPress development team. It can be a new website, plugin development, or site optimization.
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Team Selection
Take time to research potential outsourcing companies. Consider their expertise, portfolio, client reviews, and communication skills. Evaluate their compatibility with your project requirements.
This helps you understand the company’s work and the type of clients they work with. It’s best to choose an agency that has worked with clients like you because they’ll better understand your challenges.
Look for a web development company with unique projects for different clients. You can also explore reviews and testimonials on independent resources like Clutch to know what clients say about collaboration.
Also, avoid working with a company that doesn’t have a portfolio.
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Delivery Schedule, Milestones, and Budget
At this point, you’ve already secured an outsourcing team for your WordPress project.
Now, the dedictaed development team creates a project scope based on communication and requirements. It documents the scope of work and helps everyone follow the same line.
Once you sign this document, the outsourcing team draws up an ‘Effort and Estimate’ document to do three things.
First, to break down the project into individual tasks; second, to map each task to the number of hours of work required; and third, to calculate the final timeline and estimated project cost.
If you are satisfied, the initial agreement is drawn, and the project officially moves into the development phase.
Remember to set realistic timelines for project completion.
Break down the work into milestones, each with specific deliverables. Define a budget that aligns with your project scope and expectations.
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Development, Code Reviews, and Testing
The design and development process begins at this phase, guided by the mutually agreed-upon specifications and requirements.
With mockups and prototypes, designers provide a visual depiction of the user interface, branding, and structure of the website.
WordPress and other technologies are used by developers to build the website. They include unique features, functions, and integrations that are suited to the requirements of the customer.
In order to achieve customer expectations and keep the project moving forward, regular feedback loops and communication between the client and the outsourcing team are essential.
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Launch and Performance Monitoring
Now the website is ready to be launched and to blow your customers away.
Now your development team will focus on website responsiveness, user experience and page speed.
Any issues that arise after launch should be fixed asap to avoid user dissatisfaction.
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Post-Launch Support
After going live the website will need regular maintenance and support to run smoothly and fix any bugs.
To keep the website performing, secure and stable the outsourced team will do backups, upgrades and support.
Critical Skills to Consider When Choosing a WordPress Partner
When you choose the outsourcing team for WordPress development, you should keep several critical aspects in mind.
Here are some types of expertise that will contribute to a successful collaboration.
Technical knowledge
A reputable WordPress website development partner should have talented developers and designers who are well-versed in the platform’s intricacies.
Proficiency in HTML, CSS, PHP, and JavaScript is essential for customizing and developing WordPress themes and plugins.
For example, at SpdLoad, you can hire PHP developers who can write clean, efficient code and troubleshoot technical issues effectively.
User experience (UX) optimization
According to Forrester’s findings, investing resources, for example, outsourcing UI/UX design, broadly impacts a business’s ROI. It enhances customer loyalty, makes operations more efficient, and reduces customer support expenses.
Overall, every $1 invested in UX design yields a return of $100 (ROI = 9,900 %).
So, when looking for a WordPress development partner, make sure they emphasize UX optimization. Check out the websites they’ve built. Explore website navigation, load speed, and overall user experience.
Tailored website solutions
When it comes to website development, there is no such thing as one size fits all.
Look for a dedicated partner who offers personalized solutions tailored to your brand identity and unique selling proposition.
Only after understanding your business objectives and target audience will they be able to create designs, layouts, and content that resonate with your visitors.
This will set you apart from competitors.
Communication and collaboration
Effective communication and collaboration skills are essential for a successful partnership.
The outsourcing agency you choose for WordPress development should be able to understand your requirements and translate them into actionable tasks.
They should also keep the process as transparent as possible. This means they provide regular updates on project progress.
Mobile responsiveness
As mobile devices become more popular, having a mobile-responsive website is essential.
According to a Gartner survey, 74% of users are more likely to return to a mobile-friendly website, while 67% are more likely to make a purchase.
A skilled WordPress website development company will adapt your site to various screen sizes and resolutions with ease.
A mobile-friendly website improves the user experience and increases search engine rankings.
Customer support and maintenance
A reliable WordPress development partner will provide you with continuous support and maintenance services.
This will ensure that the website is secure, up to date, and runs well.
Developers and project managers should respond to your inquiries and take proactive steps to resolve any difficulties.
We hope these tips will help you find a company that aligns with your goals and delivers outstanding results for you.
WordPress Outsourcing Rates and Hidden Costs
In our article about the cost of building a WordPress website, we broke down the costs of WordPress development based on:
- website complexity
- specialists involved
- team location,
You can explore the top 10 countries for outsourcing to learn more about this last factor.
Despite the apparent price, there may be some hidden costs.
These may include domain and hosting fees, SSL certificates, content creation, SEO optimization, and so on.
You should consider both up-front and hidden costs when outsourcing WordPress development.
Here are a few examples of hidden costs to be aware of:
Hidden Cost | Description | Cost Range |
Domain registration | A unique web address (domain) for your WordPress site. | $10 – $50 per year |
Hosting Fees | Charges vary based on the hosting provider, plan features, and website traffic. | $3 – $30 per month |
SSL Certificate | Acquiring and renewing SSL certificates to secure data transmitted between the website and its visitors. | $0 – $200 per year |
Content Creation | Written content, images, videos, or other media assets | $50 – $500+ per piece of content |
SEO Optimization | Implementing SEO strategies to improve your website’s visibility and ranking. | $500 – $5000+ per month |
Maintenance and Updates | Software updates, security patches, backups, and troubleshooting to keep the site running smoothly.
Explore our guide to cybersecurity trends and see what your organization needs to stay secure. |
$500 – $1000+ per month |
Marketing and Promotion | Ad campaigns, social media marketing, email marketing, or other promotional efforts. Try our CPM calculator to measure ad efficiency based on cost per thousand impressions.
Looking to boost your sales funnel? Chech out these 7 easy and effective email template strategies to generate more leads. |
Depends on your needs abd budget (from $100s to $1000s per month) |
As you can see, website development goes far beyond creating a website. It requires continuous input and maintenance.
Why Outsource WordPress Development to SpdLoad?
After reading this article, you should be prepared to select the ideal web development partner who shares your business aims and financial resources.
While you research your options, consider ApdLoad as a dependable outsourcing partner.
With over 10 years of experience developing websites and applications for startups and large corporations, we offer the strategic vision and technical expertise to help you launch and grow your business.
Our clientele state that they choose us because:
- We build the team twice as quickly as in-house hiring.
- They can focus on sales and strategy while we handle development.
- Our method is completely open, with no related dangers.
- There is no upfront money required, and changing developers is free of charge.
Take a look at our case studies to see how we’ve tailored solutions across various industries, from e-commerce to SaaS.
Ready to explore if Spdload is the WordPress agency for you? Schedule a free discovery call and get a personalized estimate for your custom WordPress website development.
Summary
- If you are considering building a WordPress website, outsourcing WordPress development is the smart choice.
- Involving outside developers is not only cheaper in the long run, but it’s also the best way to ensure that your website is unique and works well.
- Developing a WordPress site takes a while, especially if you’re not an expert. But when you outsource, you can delegate the hard work to a skilled development team and focus on your core expertise.
- Delaying a website’s launch can cost a business a significant amount of money. It’s important to enter the market at the right time. Outsourcing is the best choice when evaluating the potential cost of delay in launching a WordPress website. Outsourcing companies have extensive experience handling WordPress development projects and provide expert assistance when needed.
- Outsourcing WordPress development can save you time, money, and resources and bring in expert assistance.
Contact our experts to learn more about the benefits of outsourcing WordPress development with SpdLoad.
If you’re developing a site, here’s the average time to create a website for each phase of the process.