Initial request
The customer is the owner of a small network of 3 dental clinics. He was looking for a reliable technical partner to develop a custom CRM.
The reason is the constantly increasing paperwork, X-Ray images, and operational costs. Documentation management was unscalable and unproductive. Thus, the founder decides to solve this pain with a digital solution.
Project key factors
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Customer
A single founder, without technical partner -
Stage
A product from scratch -
Location
Israel -
Product
Web platform on 3 roles: patient, doctor and administrator
Problems to solve:
- The exponential growth of costs on storage and support of images.
- Limited access to images. It leads to delays in the process of treatment during the appointment.
- Loss of X-Ray images older than 6 months. As a result, up to 5% of patients have to reshoot on X-Ray.
Project workflow
Discovery
At this stage, we analysed the customer and existing business processes.
It helps us to create a value-centered system and show Return of Investments for stakeholders.
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Key problems we found:
- Outdated storage system for documents and X-Ray shots
- Lack of a scheduling and notification system
- Lack of a rapid communication between hospitals
- Lack of motivation system for doctors
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Key deliveries:
- Audit of business processes and identifying points to optimize
- Prepared a presentation with key insights
- Project blueprint with a detailed estimation and milestones
- A detailed plan to implement a system in 3 hospitals
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Key outcome:
Discovery stage helps us collect crucial requirements and build a user journey. We decided on the core features and were able to share our insights with stakeholders to get a reasonable development budget.
Development
At this stage, we developed the platform according to planned sprints.
Key delivery:
- An advanced system of collecting 3D X-Ray images and scalable cloud storage
- A custom administration panel to track the core KPI and analyze sales funnels. Including the layout of a doctor, a hospital and a network
- A custom scheduling tool to book appointments with a doctor
- Right-to-Left design implementation
Technologies
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Frontend - React
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Backend - Laravel
Project scope of work and team
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Audit and research (2 weeks)
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Project documentation (2 weeks)
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Development researches (1 weeks)
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Development of the solution architecture (1 week)
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Development of the interface (6 weeks)
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Usability test and collecting feedback from customers (3 weeks)
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Implementing solution on servers, 3rd party integrations (12 weeks)
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Implementation of CRM (1 week for a quarter during a year)
- 1 Project Manager
- 1 Business Analyst
- 1 UI/UX Designer
- 1 HTML Coder
- 1 Backend Developer
- 2 Frontend Developers
- 1 QA Tester