is a marketing technology insight and operations platform

Let’s take a detailed look at how we helped build this high-impact marketing tech platform

Sweden

Country
6 months

Duration
6 specialists

Team

About StackBeam: A Solution for Maximizing Marketing Efforts

With marketing teams relying on an ever-growing number of tools, managing them efficiently has become a challenge. StackBeam simplifies this by helping companies analyze their existing marketing stack, identify overlaps, and discover the best complementary solutions.

The platform provides a fast, intuitive database where users can search, filter, and save marketing tools. A key feature — the overlap tool — helps businesses optimize their marketing budgets and prevent redundant software investments.

About Customer and Their Feedback on Collaboration with SpdLoad

Niklas Nikolaidis

Founder and CEO, Stackbeam

Thanks to the efforts of the SpdLoad team, the company was able to launch the project within six months of their initial engagement and the results were much better than what the company had originally planned. The company will work with the team again on similar projects.

How The Platform Works

The admin panel allows users to seamlessly add new tools to their projects, either by searching manually or using predefined filters and templates. Once selected, StackBeam analyzes these tools and suggests the most effective combinations for a company’s unique marketing needs.
The platform also provides a comprehensive dashboard with data-driven insights, helping teams optimize their MarTech strategy at a glance.

Key Features and Deliverables

Development of the comparison benchmark

A powerful system to compare a company’s current marketing tools with suggested alternatives, ensuring the best possible tech stack.
Team management solution

We built a custom solution to manage a team on a platform including creation of project-based teams, inviting system using email, and an advanced notifications system.
It helped us to guarantee a user-focused experience.
Faster time-to-market

Despite the complexities of building a database-driven platform with advanced filtering, comparison benchmarks, and a team management system, we launched on schedule. This allowed StackBeam to gain a competitive edge.
Better than expected performance

The final product performed beyond initial expectations, providing a lightning-fast search experience, intuitive UI, and seamless tool integration, making it highly valuable for marketing teams.
Optimized marketing budgets for users

The overlap tool became a standout feature that is set to help businesses eliminate redundant software spending and make data-driven decisions about their marketing technology investments.

What Technologies Did We Use?

Laravel
ReactJS
Redux

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Results: A Successful 6-Month Launch

StackBeam’s founder is an experienced digital marketing leader and serial entrepreneur with a deep understanding of growth and innovation. Having led two global digital agencies and multiple startups, he was looking for a technology partner that could bring his vision to life efficiently.

With SpdLoad’s expertise, StackBeam transformed from an ambitious idea into a fully operational marketing insights platform in just six months. Our structured development approach ensured a smooth, efficient, and high-quality execution, delivering a product that exceeded expectations.